How it works
From a sentence to the door.
Six things happen between you describing your event and your attendees walking in. You do the first two. Most of the rest is already done by the time you look.
01Six steps
You do the first two.
Step 01 · once, ever
Connect your AI.
Add the Presso Events connector to Claude, ChatGPT, Cursor or anything else that speaks MCP, then sign in with a passwordless code when it asks. No card. The first sign-in creates your organisation, so there is no separate account to make first.
Add custom connector - Name
- Presso Events
- Connector URL
- https://events.pressonetwork.com/mcp
Step 02 · every time after
Describe the event.
Set one up, change a price, move a session, add a speaker, pull the numbers. Plain English in the window you already have open, or a form in the portal. The server interviews you rather than guessing: it will not invent a venue, a price or a refund policy, and it refuses the call if you leave one out.
presso-events connector You: Move the keynote to 10:30.
Tool call: update_session
Claude: Keynote moved. The agenda is live already.
Tool call: get_agenda
Claude: Day one now runs 09:00 doors, 10:30 keynote, 11:30 workshops.
Step 03 · the money
Tickets sell on your own Stripe.
Connect the Stripe account you already use, or create one during setup. Stripe handles cards, wallets and 3D Secure. You are the merchant of record on your own account, so the money is yours the moment it lands, it pays out on your Stripe timetable, and we never hold it. The platform fee comes off in transit.
Checkout · Stripe Standard ticket £199.00 Booking fee to attendee £0.00 Attendee pays £199.00 Platform fee £1.99 Net £197.01 Plus standard Stripe processing, paid to Stripe.
Step 04 · nothing sells until you say so
Publishing needs your yes.
Publishing is the moment a stranger can be charged. The server will not do it until the event has dates, a venue, a refund policy and real ticket types, and then only when the full price list has been read back to you and confirmed. If what comes back does not match what is about to go on sale, nothing publishes.
publish_event Tool call: publish_event: refused. Read the full price list back and confirm it first.
Claude: Early bird £149, 100 available. Standard £199, 200 available. Refunds up to 14 days before. Publish?
You: Yes, publish it.
Step 05 · the attendee
A confirmation that opens the event.
The buyer gets an email with their ticket, a check-in code for the door, and a link to your event app: agenda, speakers, rooms. It opens in the browser, so there is nothing to install and nothing to remember at the gate.
Inbox · your ticket, to the buyer You are going. Here is your ticket.
Thu 8 Oct, Kings Place, London. Doors 09:00. Check-in code 7HK-2M9.
Step 06 · afterwards
The audience stays yours.
Every buyer, with contact details, exportable to CSV whenever you like and usable in whatever mail tool you already run. We do not market to your attendees and we do not charge you to reach them. Next event, you are not starting from zero.
Portal · attendees Attendees you can export all of them Marketed to by Presso none Owned by you every row Charge to reach your own list £0.00
Example data. The tool names are the real ones.
02Who does what
What we handle and what you keep
We handle
The machinery of selling a ticket.
- Stripe Connect setup, cards, wallets and 3D Secure
- Checkout, the ticket record and the money ledger
- Ticket delivery by email, with a check-in code
- Door scanning and check-in from any phone
- The attendee app, hosted and updated
- The MCP server your AI talks to
You keep
Everything that makes it your event.
- The money, in your own Stripe account
- Merchant of record, and the tax position that goes with it
- The attendee list, exportable any time
- Your marketing, in whatever tool you already use
- The pricing decisions, with no booking fee bolted on
- 99% of the ticket price
03Explore
Everything, one click away.
The rest of the product, in the order you are likely to need it.
- PricingA flat 1%, worked through on a real-sized event, with a calculator.
- Switch from EventbriteBring last year's attendees over in one conversation.
- Sell tickets from Claude or ChatGPTThe direct answer, with the honest limits.
- Connect your AIOne click for Claude, one command for Claude Code, a URL for the rest.
- Attendee appConfirmation email, ticket and a browser app with the agenda.
- How the AI worksWhat your AI can do, and the four things the server will not let it do.
- Event PortalEvery event, ticket and attendee on one web page.
- Prompt builderPick a job, fill in your details, open the prompt in Claude.
- Our pledgeTen programmes, one per cent of revenue each.
Free until your first ticket sells. Then 1%, and nothing else.